Too many AEs hear surface-level pain and rush into pitching, without truly understanding what the buyer is trying to solve for, why it actually matters, or what’s at stake. In this session, Salman Mohiuddin breaks down how to run high-impact discovery that uncovers deeper pain, aligns to business priorities, and gives you the clarity and confidence to drive stronger, faster-moving deals. He will share actionable insights from his 17-years as an AE in your shoes, so you can take your Discovery to a whole new level.

Will Aitken, one of the top sales voices in the country, shares how problem-centric prospecting flips the script on traditional outreach and drives more pipeline. Backed by buyer psychology and real-world results, this session shows you how to identify the gap between where your prospect is and where they want to be - then position your message as the bridge that gets them there.

If you’re connecting and posting on LinkedIn but not booking meetings, your strategy may need a tweak. In this session, social selling expert and Founder of Thrii Eddy Bahnam, will walk you through a repeatable system to turn your profile, content, and DMs into a pipeline-building machine, without sounding like every other rep in someone’s inbox.

With 18 years in frontline sales in quota-carrying role and now one of the leading voices in B2B selling, Jen Allen-Knuth shares her 7-step playbook for getting large buying groups aligned and moving. You’ll learn how to break out of analysis paralysis, defeat the status quo, and gain true consensus that gets complex deals across the finish line, faster.

Think you can handle a cold call or discovery under pressure? In this live competition powered by Hyperbound’s AI Sales Coach, select attendees will go head-to-head in cold call and discovery role-plays, with live judging, real-time feedback, and prizes for top performers. Come watch how top reps think on their feet, or jump in and show the room what you’ve got.

Belal Batrawy, Founder of learntosell.io and Head of Key Accounts at Hyperbound, shares his Mic Drop Method used by 5,000+ sellers to turn cold calls into real conversations. You’ll learn how to ditch the pitch, spark curiosity, and confidently book meetings using a proven framework that works in any market (without sounding like every other rep).

Join Florin Tatulea, the Head of Sales Development at Common Room, as he walks you through the fundamentals of copywriting and building relevant messaging at scale to break through the noise. Florin has built 4 successful outbound programs, has been a part of 3 orgs that have had successful exits and is one of the leaders in the prospecting space.

Arctic Wolf’s #2 AE globally, Alec Soriano, will share how he built consensus across technical and business stakeholders by quantifying the cost of inaction and connecting the dots to real business outcomes. He’ll walk through real examples of how he developed compelling business cases that helped executives realize why action couldn’t wait.

In a world where the Predictable Revenue model is dead and trust is everything, Edy Carolina Arroyo, Founder of EC Peasy Communication, shows you how to turn cold prospects into warm buyers before the first sales call ever happens. You’ll learn how to use her Reverse Pitching™ Framework to build familiarity, brand authority, and relationships through high-impact multichannel touchpoints that make you unforgettable (and bookable).

Drawing on 12+ years of sales leadership at Salesforce, Cisco, and Amex, Donna Lin, Founder of On Target Learnings, will walk through her MIC framework for confidently engaging executive decision-makers. In this session, you'll learn how to show up with executive presence, deliver insights that matter, and communicate in a way that gets buy-in, shortens deal cycles, and increases deal size.

After 17 years as an AE at Salesforce, IBM, and Asana, Salman Mohiuddin shares a practical framework to help sellers stop giving in too early and start negotiating with control. You’ll learn the five key checkpoints to align on before negotiating, so you can protect value, reduce ghosting, and close deals with confidence.